Adidas Fitness Games on Cadoo
Adidas is an athletic apparel and footwear brand. On Cadoo, Adidas can turn workouts into marketing: host verified fitness games under the Adidas name, dress every camera-verified workout in a custom Adidas skin, and let players stake money, sweat, and share proof-of-work videos. Every verified rep becomes Adidas marketing — more engagement with the people who wear it, less churn, more repeat.
Workouts In. Marketing Out. — The Adidas Flywheel
Cadoo drives engagement instead of just measuring it, through a five-turn flywheel:
- Your brand. Adidas brings the audience that already loves to move.
- Branded games. Host verified fitness games under the Adidas name — free onboarding games or staked money games.
- Verified UGC. Every camera-verified workout becomes a shareable skinned video wearing the Adidas mark.
- Reach & proof. Players post their receipts — Adidas rides real proof-of-work, not ads.
- Sales & retention. More engagement, less churn, more repeat — and the loop spins again.
What a Adidas Game Looks Like
A Adidas game is a Cadoo challenge with Adidas behind it. Pick the activity and goal, run it free to drive sign-ups or add a prize pool to raise the stakes, and skin the whole experience in Adidas colors. Players hit their goal and get paid; miss it and their stake goes to the finishers. Reps are verified by CadooVision's AI camera check and steps and distance by Apple Health or Google Health Connect — so the results are real, and so is the marketing.
Adidas Gear, In The Game
Every Adidas customer is already someone who trains. A Adidas game turns those workouts into branded content and repeat engagement — and rewards the community that reps in Adidas.
Frequently Asked Questions
What is a Adidas game on Cadoo?
It is a camera-verified fitness game hosted under the Adidas name, with optional custom Adidas skins and prize pools. Players stake on a goal, get paid for finishing, and share skinned proof-of-work videos.
Does Adidas have games on Cadoo yet?
This is the home for Adidas games and skins on Cadoo. As branded Adidas games go live, they will appear here.
How do players win money?
Players stake money on a fitness goal, and CadooVision verifies the work. Hit the goal and you get paid from the pot; miss it and your stake goes to the players who finished.
How can Adidas host a game?
Any brand can host a game or add a prize pool. See how to host a fitness game, or put your brand in the game.
Adidas games and skins are coming to Cadoo. Follow Adidas at adidas.com. For the Adidas team: host branded games on Cadoo and turn every workout into marketing that sweats.
