Brooks Fitness Games on Cadoo
Brooks is an athletic apparel and footwear brand. On Cadoo, Brooks can turn workouts into marketing: host verified fitness games under the Brooks name, dress every camera-verified workout in a custom Brooks skin, and let players stake money, sweat, and share proof-of-work videos. Every verified rep becomes Brooks marketing — more engagement with the people who wear it, less churn, more repeat.
Workouts In. Marketing Out. — The Brooks Flywheel
Cadoo drives engagement instead of just measuring it, through a five-turn flywheel:
- Your brand. Brooks brings the audience that already loves to move.
- Branded games. Host verified fitness games under the Brooks name — free onboarding games or staked money games.
- Verified UGC. Every camera-verified workout becomes a shareable skinned video wearing the Brooks mark.
- Reach & proof. Players post their receipts — Brooks rides real proof-of-work, not ads.
- Sales & retention. More engagement, less churn, more repeat — and the loop spins again.
What a Brooks Game Looks Like
A Brooks game is a Cadoo challenge with Brooks behind it. Pick the activity and goal, run it free to drive sign-ups or add a prize pool to raise the stakes, and skin the whole experience in Brooks colors. Players hit their goal and get paid; miss it and their stake goes to the finishers. Reps are verified by CadooVision's AI camera check and steps and distance by Apple Health or Google Health Connect — so the results are real, and so is the marketing.
Brooks Gear, In The Game
Every Brooks customer is already someone who trains. A Brooks game turns those workouts into branded content and repeat engagement — and rewards the community that reps in Brooks.
Frequently Asked Questions
What is a Brooks game on Cadoo?
It is a camera-verified fitness game hosted under the Brooks name, with optional custom Brooks skins and prize pools. Players stake on a goal, get paid for finishing, and share skinned proof-of-work videos.
Does Brooks have games on Cadoo yet?
This is the home for Brooks games and skins on Cadoo. As branded Brooks games go live, they will appear here.
How do players win money?
Players stake money on a fitness goal, and CadooVision verifies the work. Hit the goal and you get paid from the pot; miss it and your stake goes to the players who finished.
How can Brooks host a game?
Any brand can host a game or add a prize pool. See how to host a fitness game, or put your brand in the game.
Brooks games and skins are coming to Cadoo. Follow Brooks at brooksrunning.com. For the Brooks team: host branded games on Cadoo and turn every workout into marketing that sweats.
