Hoka Fitness Games on Cadoo
Hoka is an athletic apparel and footwear brand. On Cadoo, Hoka can turn workouts into marketing: host verified fitness games under the Hoka name, dress every camera-verified workout in a custom Hoka skin, and let players stake money, sweat, and share proof-of-work videos. Every verified rep becomes Hoka marketing — more engagement with the people who wear it, less churn, more repeat.
Workouts In. Marketing Out. — The Hoka Flywheel
Cadoo drives engagement instead of just measuring it, through a five-turn flywheel:
- Your brand. Hoka brings the audience that already loves to move.
- Branded games. Host verified fitness games under the Hoka name — free onboarding games or staked money games.
- Verified UGC. Every camera-verified workout becomes a shareable skinned video wearing the Hoka mark.
- Reach & proof. Players post their receipts — Hoka rides real proof-of-work, not ads.
- Sales & retention. More engagement, less churn, more repeat — and the loop spins again.
What a Hoka Game Looks Like
A Hoka game is a Cadoo challenge with Hoka behind it. Pick the activity and goal, run it free to drive sign-ups or add a prize pool to raise the stakes, and skin the whole experience in Hoka colors. Players hit their goal and get paid; miss it and their stake goes to the finishers. Reps are verified by CadooVision's AI camera check and steps and distance by Apple Health or Google Health Connect — so the results are real, and so is the marketing.
Hoka Gear, In The Game
Every Hoka customer is already someone who trains. A Hoka game turns those workouts into branded content and repeat engagement — and rewards the community that reps in Hoka.
Frequently Asked Questions
What is a Hoka game on Cadoo?
It is a camera-verified fitness game hosted under the Hoka name, with optional custom Hoka skins and prize pools. Players stake on a goal, get paid for finishing, and share skinned proof-of-work videos.
Does Hoka have games on Cadoo yet?
This is the home for Hoka games and skins on Cadoo. As branded Hoka games go live, they will appear here.
How do players win money?
Players stake money on a fitness goal, and CadooVision verifies the work. Hit the goal and you get paid from the pot; miss it and your stake goes to the players who finished.
How can Hoka host a game?
Any brand can host a game or add a prize pool. See how to host a fitness game, or put your brand in the game.
Hoka games and skins are coming to Cadoo. Follow Hoka at hoka.com. For the Hoka team: host branded games on Cadoo and turn every workout into marketing that sweats.





